4th Annual Pharmaceutical Product Launches
December 13 – 14, 2005 * Philadelphia, PA
Visit the conference website for more information and to register.
Over 130 industry professionals attended CBI’s Pharmaceutical Product Launches conference in 2004. In its 4th year, this annual conference provides you with the opportunity to hear case studies from industry leaders on the challenges, opportunities and successes in launching new pharmaceutical products into the marketplace. This meeting is the ONLY meeting to provide the full spectrum of pre-launch strategies necessary to achieve rapid sales uptake. Attend in 2005 and be armed with the toolbox needed to plan and execute a winning launch.
The 2005 program covers the latest issues facing product launch executives and teams including:
- Project management and product profile development
- Pre-launch reimbursement planning
- Evidence-based marketing
- Competitive intelligence and market positioning
- Commercialization and product distribution strategies
- Co-promotional launch tactics
Additionally, the program is a unique forum in which you can network with industry executives and entire launch teams who share their valuable experiences with you. Don’t miss this unique opportunity to hear the stories of triumph and challenge by the industry’s best in new product launches!
Hear what some of our previous attendees had to say:
“I found the diversity of content and presenters extremely interesting and insightful.”
– Liz Coyle, Vice President of Marketing, IMS Health
“Great insight into current industry trends and emerging market needs.”
– Charles Mamrak, President, Test Pak