Featured Conference

Medical Science Liaison Skill Set Training
January 18 – 19, 2007 * Philadelphia, PA

For more information or to register, please visit the conference website.

Developing strong MSLs and MSL teams is expensive and demanding on company resources. Thus, for many MSL trainers, improving an MSL’s ramp up time to the field is critical to their success especially since new MSLs may be lacking the necessary business and interpersonal skills needed to do their jobs effectively. If you are interested in learning how to maximize your MSL training efforts, including improving the skill sets of your MSL field-force or are an MSL interested in improving your communication and relationship building skills with key customers, then CBI’s MSL Skill Set Training Program is right for you. Hear 17 pharmaceutical experts detail strategies for ensuring compliant and appropriate dissemination of scientific information, including discussions on the latest trends regarding MSL activities. Key topics to be discussed at this meeting include:

  • Utilizing influence mapping as a dynamic tool for driving diverse product commercialization goals
  • Improving retention through successful mentoring and career development for new and seasoned MSLs
  • Leveraging scientific and business knowledge in research and education as a career development strategy
  • Methods for promoting professional judgment in the field
  • Utilizing MSLs to enrich local CME activities well within compliance of FDA, OIG, PhRMA code and AMA code of ethics guidance’s

In addition, benefit from 2 targeted tracks for medical affairs executives and MSLs

MSL Core Competency Training Strategies for those Managing MSLs

  • Virtual and long-distance training techniques
  • Define the support MSLs should provide to marketing
  • How to present/maintain fair and balanced information
  • Explain the boundaries between off-label promotion and dissemination of scientific information

  Field-Based Tools for Superior MSL Performance

  • Improve communication and presentation skills for one-on-one and group settings
  • Use professional discovery techniques to guarantee that key customers assist you in extending the medical reach of your company
  • Effectively use resources to productively manage territories
  • Best practices that facilitate IIS and maximize study completion

For more information or to register, please contact the Center for Business Intelligence toll free by phone at 1-800-817-8601 or via e-mail at cbireg@cbinet.com or visit the conference website.

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