Novo Nordisk Defends Choice of Paula Deen as Diabetes Spokesperson
Unless you are living under a rock on the Moon, you've probably heard that Novo Nordisk has teamed up with celebrity Southern-style chef Paula Deen as a paid spokesperson. Ambre Morley, Associate Director, Product Communications, Novo Nordisk, answers questions about why her company teamed up with Deen as a diabetes spokesperson.
Pharma Marketing News Vol. 11, No. 1: 26 January 2012
Welcome to Volume 11, Issue #1 (26 JANUARY 2012) of Pharma Marketing News.
Did FDA Entrap Google with Those 14 NOV Letters?
Con Artist Reveals All About Google Drug Ad Sting - How FDA May Have Entrapped Google Using Those 14 "Infamous" Notice of Violation Letters
In...
Is There a Cure for Mediocre Pharma Mobile Apps?
For new pharma marketing Graduates, I have just one word for you. Are you listening? Mobile!
Mobile is the new "shiny thing" of interest to...
Three Companies Compete for Diabetes Market Share Using Recipes Rather Than Product Efficacy
Whose recipes will reign supreme?!
My Twitter friend, @serious_skeptic, who has Type 1 diabetes, just tweeted: "why the hell would anyone want a recipe from...
Novo Nordisk Defends Choice of Paula Deen Over Anthony Bourdain (for example) as Celebrity...
Yesterday, I spoke with Ambre Morley, Associate Director, Product Communications, Novo Nordisk, who answered my questions about why her company teamed up with celebrity...
Pfizer & PhRMA Lobby in Support of SOPA
Steve Jobs once said that he'd rather be a "pirate" than join the navy. What he meant was you must think out of the...
Novo Nordisk And Paula Deen: Why?
Ambre Morley, Associate Director, Product Communications, Novo Nordisk, talks about why her company teamed up with celebrity chef Paula Deen as a spokesperson for type 2 diabetes treatment.
My Bad! Paula Dean Shills for Novo Nordisk, Not Novartis
Last week I reported on a story that celebrity southern-style chef Paula Deen has type 2 diabetes and that she is a spokesperson for...
Sanofi vs Novartis: Paul Sorvino vs. Paula Deen
It is rumored that celebrity southern-style chef Paula Deen will soon announce that she has diabetes (surprise) and that she is a spokesperson for...















