Pharma Marketing Summit | September 13-14, 2021 | Boston, MA
The PharmaMarketing Summit provides a platform that helps America’s pharmaceutical marketing executives evaluate and partner with relevant suppliers and service providers, while we connect pharmaceutical...
Collaboration & Agility – Core Themes & Lessons from Reuters Pharma USA 2021
At this year’s Pharma USA conference, Collaboration was the theme of the opening keynote session and a common thread woven throughout the event as...
Healthcare Businesswomen’s Association Announces Appointment of New CEO
FAIRFIELD, NJ, 30 June, 2021- The Healthcare Businesswomen’s Association Board of Directors announces the appointment of Susan O’Connor as Chief Executive Officer of the...
SHSMD Connections 2021 | September 19-21 In Person | October 20-21 Virtual
Join the Society for Health Care Strategy and Market Development (SHSMD) at their annual conference, SHSMD Connections 2021 this autumn.
This annual conference is beneficial...
Planning With Intention: Lessons in Authentic Communication From SXSW 2021
After a year of tech-mediated communication, it’s hard to get excited about another screen interaction. Most of us want to connect in person …...
Gender Pay Gap Worsens Within European Life Sciences Industry
The Healthcare Businesswoman’s Association Europe region released an update to its 2018 industry gender pay gap report that shows there is a clear increase...
The Rise of Audio Social Networks – Where Pharma Can Make an Impact
Anyone with a smart device has been feeling the grueling effects of social isolation and screen fatigue since the start of the COVID-19 outbreak....
5 Ways Pharma Can Create Quality Experiences for HCPs
Laura Dix, Managing Director, Life Sciences, UK breaks down ‘5 ingredients’ that are sure to make a positive impact in the interaction between pharma...
Once in a Lifetime: Customer Experience at Momentous Moments
Some moments in life are profoundly important. Perhaps you’ve saved carefully for years to take your family on a special vacation. Or perhaps you’ve...
Maximize HCP Reach Through Purposeful Omnichannel or Multi-channel Digital Marketing
Reaching healthcare professionals can certainly be challenging…especially with the disruption in the pharma marketing ecosystem caused by COVID-19. This disruption has accelerated the digital...
