An interview with Cary Byrd, founder of eDrugSearch.com, an online Rx search site and blog.
A conversation with Tim Ryan, Executive Director of Prescription Medicines, Training, and Development at Boehringer Ingelheim, about his upcoming presentation/panel discussion at eyeforpharma's Sales Force Effectiveness USA 2010 conference on May 17-18 in Princeton, NJ.
Mobile Gaming Mechanics Improves Sales Force Effectiveness: Qstream’s Pharma Sales Performance Platform
PharmaGuy interviews Duncan Lennox, CEO and Co-founder of Qstream, which is a mobile sales performance platform. We discuss Qstream's use of game mechanics and mobile technology to increase pharmaceutical sales force effectiveness (SFE).
A conversation with Judith von Gordon and John Pugh, external communications executives at Boehringer Ingelheim, about their use of Twitter and other social media networks.
PharmaCONNECT™ – A Real-Time On-Demand Engagement Platform Between Doctors and Pharmaceutical Brands
A conversation with Andrew Nimmo, President of Physicians Office Resource (POR), and Ryan Slipakoff, Vice President at PharmaCONNECT, about PharmaCONNECT, which creates a real time, on-demand relationship between physicians and pharma representatives.
Pharmaguy interviews Casey Steffen M.Sci., Manager at Biologic Models, about his crowdfunding campaign, which is designed to encourage supporters to share
A conversation with Ambre Morley, Associate Director, Product Communications, Novo Nordisk Inc., about Novo Nordisk's Race With Insulin Campaign, which includes a branded Twitter account (@racewithinsulin). Ambre will talk about Novo Nordisk's social media goals, but also include other integrated aspects of the campaign.
John Mack interviews Pharmaguy, 'constructive critic' of the pharmaceutical industry, blogger, Twitter celebrity, and Chief Pundit at pharmaguy.com. about his decision to
A conversation with Michaeline Daboul, CEO of MMIS, about her company's third annual survey of doctors and their knowledge of the Sunshine Law, which is part of Obamacare. The survey found that physicians are actually less informed than they were one year ago.
A discussion with Dr. Frank Antwerpes, CEO, DocCheck AG