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PhRMA May Be Shooting Itself in the Foot by Criticizing FDA...

Pharma Guy - August 17, 2017

Does FDA Guidance About Pharma Communications with Payors Open a Path...

Pharma Guy - January 18, 2017

Will the Drug Industry be the Next Auto Industry?

Pharma Guy - May 21, 2009

What would the Pharma Industry do without John Mack?

Pharma Guy - January 5, 2009

Off-label Marketing: Next State Issue

Pharma Guy - February 28, 2006

Preview of Upcoming Articles

Pharma Guy - November 14, 2005

OMG! Rich People Don’t Want to Die! My Take on Google...

Pharma Guy - September 23, 2013

Survey Reports Mislead About Pharma Use of & Spend on Social...

Pharma Guy - December 9, 2012

EU’s EMA Plans to Open Up Proprietary Drug Trial Data to...

Pharma Guy - July 15, 2012

Chantix + Viagra = ChanGra-La for Pfizer?

Pharma Guy - October 27, 2008

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March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Researcher analyzing genetic data for an ultra-rare disease alongside physicians, DNA imagery, and patient silhouettes representing rare disease awareness and patient identification.

How Do You Market a Disease That Doesn’t Officially Exist?

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Healthcare professional reviewing a plain-language clinical trial summary with a patient, illustrating how transparent communication strengthens trust, patient engagement, and pharmaceutical marketing.

The Plain-Language Revolution: How Compliance Is Becoming a Marketing Advantage

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Healthcare professional reviewing a personalized medication dosing plan, illustrating flexible dosing strategies that support patient persistence and individualized treatment.

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