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Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But Pharmaceutical Marketers Can Do Much to Address the Problem
Stephen Towers, PhD
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December 21, 2020
Cross-Functional Collaboration Drives Launch Success
Tactical Overload…Building a Linear & Cohesive Brand Plan
5 Trends That Will Shape Pharma Marketing in 2021
Why Is FDA Issuing Fewer Marketing Violation Letters?
Privacy and AI in Pharma Marketing
Editor
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July 23, 2025
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Maximizing ROI with Cost-Per-Action Strategies in Pharma Marketing
Editor
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December 13, 2024
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Building an Effective Pharma Network: Strategies for Expanding Influence in Pharma...
Editor
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October 9, 2024
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Pharma Marketing Network: Strategies and Insights for Executives to Drive Success
Editor
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January 9, 2025
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Marketing in Pharma: Strategies that work in 2025
Editor
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April 2, 2025
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Why Pharma TV Ads Don’t Convert Like They Used To
Editor
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September 22, 2025
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Overcoming Hurdles to Effective Pharmaceutical Marketing
Pharma Guy
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July 26, 2016
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Are you moving to more of an omnichannel marketing approach?
Editor
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March 17, 2025
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Do Paid Social Media Campaigns work?
Editor
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March 17, 2025
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GSK (UK) Announces $30 Billion U.S. Pharma Investment
Editor
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September 17, 2025
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