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Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But Pharmaceutical Marketers Can Do Much to Address the Problem
Stephen Towers, PhD
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December 21, 2020
Cross-Functional Collaboration Drives Launch Success
Tactical Overload…Building a Linear & Cohesive Brand Plan
5 Trends That Will Shape Pharma Marketing in 2021
Why Is FDA Issuing Fewer Marketing Violation Letters?
The Future of Publishing in an AI World
Editor
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September 26, 2025
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Leveraging Mobile Advertising Solutions in Pharma Marketing: Strategies for Reaching Patients...
Editor
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October 9, 2024
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The Future of Pharma Marketing with An AI Foundation
Editor
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August 3, 2025
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What is Cost-Per-Action in Pharma Marketing?
Editor
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June 24, 2025
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Co-Branding with Caution: How Non-Pharma Partnerships Reshape Trust and Messaging
Donna Pacheco
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December 25, 2025
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Programmatic Advertising: Transforming Pharma Marketing Strategies
Editor
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December 19, 2024
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How Pharma Marketers Can Future-Proof Strategy with AI Search and Generative...
Editor
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September 19, 2025
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How Has Display Advertising Changed in Pharma Marketing?
Editor
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August 7, 2025
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From Tariff Shock to Pharma Strategy: Navigating 100% Drug Tariffs in...
Editor
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September 26, 2025
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Do Influencer Networks Work In Pharma Marketing?
Editor
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August 18, 2025
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