Formulary and Reimbursement Strategies for Effective Product Planning
September 28 – 29, 2006 * King of Prussia, PA
For more information or to register, pleaser visit the conference website.
Last year, we brought together the industry’s leading experts in formulary placement for an interactive, educational two-day conference. This year we promise to continue this tradition at our 3rd annual conference by expanding the content to cover Reimbursement Strategies as well.
Leaders in the industry sit down and discuss the biggest issues in managed care marketing and answer your questions directly. Some topics currently being researched for the 2006 forum are:
- Managed care segmentation and targeting strategies
- Developing a value proposition
- Product positioning
- Price optimization
- Sales force strategies
- Evidence-based decision making
Hear what some of our previous attendees had to say:
“Good overview of current situation in Pharma industry.”
— D.Evans, Managed Care Division, Bausch & Lomb
“The broad range of perspectives on the topic of formulary design and pharmacoeconmics provided unique insight.”
— Jeff Boyrret, Senior Director, Wyeth
For more information or to register, please contact the Center for Business Intelligence toll free by phone at 1-800-817-8601 or via e-mail at firstname.lastname@example.org or visit the conference website.