Pharma Marketing Network

CBI's 5th Annual eDetailing conference continues its tradition of bringing together the industry's leading experts in Physician Detailing.

I came across the following in an MM&M NewsBrief yesterday: Division of Drug Marketing, Advertising & Communication (DDMAC) has added a second DTC review...

I invite you to download the September 2006 issue of Pharma Marketing News, which includes the following articles:NumbersRx drug company salaries are decreasing while...

According to the report "The Future of Drug Safety: Promoting and Protecting the Health of the Public" issued by the Institute of Medicine (IOM),...

CBI's Inaugural Pharmaceutical Media Mix Summit brings together the industry's leading experts in Pharmaceutical Media Planning. The program features detailed case studies from some of the industry's leading organizations and provides you with the information you need to improve your media reach.

Ensure an Increased ROI through Innovative Marketing Strategies and Patient Targeted Techniques

CBI's Inaugural Pharmaceutical Media Planning Summit brings together the industry's leading experts in Pharmaceutical Media Planning.

Back in May, 2006, I wrote to PhRMA's Office of Accountability (OOA) complaining that Sepracor was "sneaking" in Lunesta "reminder ads" despite being a...

I received an interesting bit of spam email yesterday with the above subject line (not including "Spam DTC Ad", which I threw in there...

"Everything is numbers" is the tagline of the hit TV show "Numb3rs". "People lie, number don't," says Charlie, the main character of the show.I...