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Tuesday, October 20, 2026
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The “Pharma-as-a-Pharmacy” Pivot: Why Direct-to-Patient Models Are Rewriting Commercial Strategy
Donna Pacheco
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August 28, 2026
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The Healthy Patient Paradox: How Do You Market a Drug to...
Donna Pacheco
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June 26, 2026
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Why Gamified Pediatric Marketing Is Becoming Pharma’s New Adherence Strategy
Donna Pacheco
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June 4, 2026
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Kevin Costner Is Selling Early Detection. But What Actually Makes a...
Donna Pacheco
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September 16, 2026
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Your Pharma Website Is Still Tracking Patients. Now What?
Donna Pacheco
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August 18, 2026
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The Hidden Referral Battle: How Patient Routing Reshapes Market Share
Donna Pacheco
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June 10, 2026
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The Battle After the Prescription: Why Financial Friction Is Quietly Killing...
Donna Pacheco
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July 17, 2026
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The Discovery Gap: Why Great Therapies Still Get Lost in the...
Donna Pacheco
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June 18, 2026
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What Happens to Pharma TV Advertising If the Fine Print Can’t...
Donna Pacheco
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September 2, 2026
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Why Pharma Is Pouring DTC Budgets Into Live Sports and Athlete...
Donna Pacheco
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May 25, 2026
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