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DTC Melee–a-Trois: Pradaxa, Xarelto, and Eliquis. Women Only Marginally Involved.

Pharma Guy - January 24, 2014

If Only I Could Download This Pharma Mobile Health App, I...

Pharma Guy - October 31, 2013

Is Type 2 Diabetes Drug Marketing Responsible for Misdiagnosis of Type...

Pharma Guy - August 8, 2012

Three Companies Compete for Diabetes Market Share Using Recipes Rather Than...

Pharma Guy - January 19, 2012

Behrman Wasn’t the First Patient Spokesperson Paid Big Bucks By BMS

Pharma Guy - May 20, 2009

Andy Behrman, Now an Anti-BMS Spokesperson, Says “Ask Your Doctor If...

Pharma Guy - May 19, 2009

BMS’s “Oh, Yes I Can!” Ad is Reminescent of Obama’s “Yes...

Pharma Guy - February 13, 2009

Statins and Heart Disease: Look Behind the Curtain

Pharma Guy - October 11, 2007

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