DTC Advertising Archives - Page 22 of 36 - Pharma Marketing Network

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Praise for Lyrica Ad: Is This a Joke?

Pharma Guy - July 29, 2008

Lyrica Lightens Up, DTCwise

Pharma Guy - July 24, 2008

Pharma DTC Ads Portray Women as Weak and Battered Victims

Pharma Guy - July 21, 2008

Pharma Marketers Sometimes View Patients Merely as Symptoms to be Treated

Pharma Guy - July 11, 2008

40over40: Lilly’s DTC ED Awareness Campaign in the UK

Pharma Guy - July 1, 2008

Marketing Mix of Leading Pharma Advertisers

Pharma Guy - June 30, 2008

Bad News About “Good” Cholesterol Adds to Need for DTC Education

Pharma Guy - June 4, 2008

Professional Advertising Doing Well. DTC? Not So Much!

Pharma Guy - May 23, 2008

FDA DTC Review: The House that Troy Built

Pharma Guy - May 14, 2008

Ruth Day and the Bees Repeat Performance at House DTC Hearing

Pharma Guy - May 9, 2008

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