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Bad News for Potent Cholesterol Drug Users, but Not Me!

Pharma Guy - March 5, 2012

PhRMA Intern and the YouTube Guru

Pharma Guy - September 7, 2008

What Pharma Can Learn from the CPG Industry About Social Media:...

Pharma Guy - April 18, 2014

Avandia and Janet Woodcock, the Next FDA Commissioner

Pharma Guy - September 24, 2010

FDA’s Chang and Eng: Benefit vs. Risk

Pharma Guy - July 31, 2007

Lilly Cuts PAP and Runs from Patients in Need, Putting Profits...

Pharma Guy - April 21, 2007

Have a Party!

Pharma Guy - September 9, 2006

Febraury Issue of Pharma Marketing News Is Here

Pharma Guy - February 25, 2005

The Coming Pharma Digital Depression Caused by Facebook

Pharma Guy - January 31, 2012

Balancing Act: Privacy Concerns and Targeted Ads in Pharma Marketing

Claudia Barbiero - October 14, 2023

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EDITOR PICKS

26th DTC National Conference

March 12, 2026

Informa Connect 2026 Events

January 19, 2026

FDA Pilots Are Changing Healthcare. Here’s What Pharma Marketers Should Do...

January 16, 2026

POPULAR POSTS

FDA Has Many Hurdles to Overcome in its Effort to Stem...

May 27, 2017

Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But...

December 21, 2020

Pharma Marketing News – Past Issues (2016)

January 1, 2017

RECENT POSTS

Researcher analyzing genetic data for an ultra-rare disease alongside physicians, DNA imagery, and patient silhouettes representing rare disease awareness and patient identification.

How Do You Market a Disease That Doesn’t Officially Exist?

August 6, 2026

Healthcare professional reviewing a plain-language clinical trial summary with a patient, illustrating how transparent communication strengthens trust, patient engagement, and pharmaceutical marketing.

The Plain-Language Revolution: How Compliance Is Becoming a Marketing Advantage

August 5, 2026

Healthcare professional reviewing a personalized medication dosing plan, illustrating flexible dosing strategies that support patient persistence and individualized treatment.

Could Flexible Dosing Become Pharma’s Next Competitive Advantage?

August 4, 2026