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Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But Pharmaceutical Marketers Can Do Much to Address the Problem
Stephen Towers, PhD
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December 21, 2020
Cross-Functional Collaboration Drives Launch Success
Tactical Overload…Building a Linear & Cohesive Brand Plan
5 Trends That Will Shape Pharma Marketing in 2021
Why Is FDA Issuing Fewer Marketing Violation Letters?
Cross-Platform PPC Reporting: Unifying Data from Search and Social in Pharma...
Editor
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April 3, 2025
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Inside AstraZeneca’s $50 Billion U.S. Plan
Editor
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July 22, 2025
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Harnessing Marketing Networks in the Pharmaceutical Industry: Strategies for Success
Editor
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December 5, 2024
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Social Media Marketing Strategies Working in Pharma
Editor
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July 2, 2025
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How Has Display Advertising Changed in Pharma Marketing?
Editor
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August 7, 2025
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Is my Pharma Marketing Job Going to Be Eliminated?
Editor
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March 25, 2025
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Top Misconceptions About Digital Marketing in Pharma
Editor
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May 19, 2025
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Social Media Analytics: What’s Important in Modern Marketing?
Editor
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July 24, 2025
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Staying on Top of Pharmaceutical Marketing News
Editor
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November 1, 2024
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Developing a Winning Healthcare Brand Strategy: Essential Insights for Pharma Marketers
Editor
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October 8, 2024
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