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Advances in Genetic Medicine May Be Outpacing Some Clinicians’ Understanding, But Pharmaceutical Marketers Can Do Much to Address the Problem
Stephen Towers, PhD
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December 21, 2020
Cross-Functional Collaboration Drives Launch Success
Tactical Overload…Building a Linear & Cohesive Brand Plan
5 Trends That Will Shape Pharma Marketing in 2021
Why Is FDA Issuing Fewer Marketing Violation Letters?
Marketing in Pharma: Top Strategies for Executive Success
Editor
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January 7, 2025
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Harnessing Marketing Networks in the Pharmaceutical Industry: Strategies for Success
Editor
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December 5, 2024
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The Value of PPC Campaigns in Modern Pharma Marketing
Editor
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April 10, 2025
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Are You Still Investing in Google Ads Management?
Editor
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August 26, 2025
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Content Marketing Strategies Used in Pharma Marketing
Editor
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April 16, 2025
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Lead With Access: Why Pharma Campaigns Should Start With Coverage, Not...
Donna Pacheco
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December 25, 2025
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The Importance of a Strong Marketing Network in Pharma?
Editor
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August 9, 2025
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PPC Campaign Optimization Advice for Pharma Executives
Editor
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September 11, 2025
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From Cohorts to Communities of One: Rethinking Segmentation in Pharma Marketing
Donna Pacheco
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December 11, 2025
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Staying on Top of Pharmaceutical Marketing News
Editor
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November 1, 2024
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