Group of 7 (code name “whiskey”) Reports Unethical AZ Behavior to OIG
This just in from Peter Rost (personal communication):We are a group of 7 honest AstraZeneca employees scattered around headquarters and field sales.Our goal is...
Pharma Still Stinks, But Not as Much as Oil or Tobacco!
According to yet another poll (the second edition of I-Rep, Ipsos’ biannual survey on perceptions of large companies), most US consumers think oil and...
GSK Pulls Imus Ads…BUT, Only Until “Media Standards” Are Met
Within hours of my call for Glaxo to pull its Imus ads (see "Glaxo, Pull Your Imus Ads"), which I posted at around 6...
Glaxo, Pull Your Imus Ads!
The Wall Street Journal reports that several advertisers, including Pocter & Gamble, announced that are pulling their ad support of the Imus radio show....
A Few Rules for Pharma Employee Blogging
My post yesterday (see "The Zubillaga Affair: Effect on the Prospects for Pharma Blogging" and " 'Round the Sphere: The Zubillaga Affair and Aftermath")...
The Zubillaga Affair: Effect on the Prospects for Pharma Blogging
The Pharma Blogosphere is all a twitter about an AstraZeneca internal Oncology newsletter that published a controversial analogy made by Mike Zubillaga, AZ's Mid-Atlantic...
Botox Banality Not a Boon for TV Sitcoms
Despite extolling the ability to "express yourself" while under the influence of Botox in recent TV "reminder ads" -- which, BTW, go against the...
Web 2.0 Hates Sally
Sally Field is all over the TV these days hawking Boniva. One night she's talking about her own experience with osteoporosis and the next...
Celebrex Ad: Let’s Dive Deeper
Recently, Pfizer ran a long animated TV ad for Celebrex that made many claims within the 2 and a half minute running time. But...
The New Celebrex TV Ad: What Did You Learn?
Pfizer's new Celebrex TV ad, which aired last night for the first time during ABC's World News with Charles Gibson, was unique in several...








