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FDA Cites TV Ads for “Compelling” “Attention-Grabbing” Distractions That Undermine Communication...
Pharma Guy
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December 15, 2016
1
Pfizer’s “Humorous” Menopause Ad Mentions the “V” Word
Pharma Guy
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December 17, 2014
0
Zyrtec Telephone Pole Ad Campaign: Guerilla or Gorilla Marketing?
Pharma Guy
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April 16, 2008
4
For Pharma Marketers, Celebrities + “Social Media” = Gold Mine!
Pharma Guy
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July 29, 2015
0
Globally, Pharma’s Digital Spend is (Still) Only 6% of Total Promotional...
Pharma Guy
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June 4, 2014
7
Pharma Needs Customer Experience Centers of Excellence
Pharma Guy
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December 3, 2013
0
Counter Detailing — Pissing into the Wind or Profitable Endeavor?
Pharma Guy
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November 30, 2007
0
Pharma Seeks Digital Innovators: A New Phase of the “Pharma Digital...
Pharma Guy
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July 19, 2013
0
Who Should Pay for Merck’s Obstructionism?
Pharma Guy
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January 5, 2005
3
Gallery of Drug Advertising Mascots
Pharma Guy
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December 16, 2015
0
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