PinUp: Why You Hate Working for BioPharma & How to Cleanse Your Soul

Welcome to the June 9, 2017, issue of Pharma Industry News Update (aka PinUp). Do you hate your job in pharma? Perhaps, like a friend of mine, your position got eliminated after many years of loyal service. But it may be a blessing in disguise if the behavior of Big Pharma is more and more at odds with your personal values. If so, you have options for cleansing your soul.

PinUp: Digital Opinion Influencers, Pharma Memes, and Rude Remarks by Mylan’s Chairman

Welcome to the June 6, 2017, issue of Pharma Industry News Update (aka PinUp). Digital and social media tools can have a positive and negative impact on pharma. The tools can be used to increase sales but they can also be turned against pharma via snarky, unflattering memes. And, don't forget, everything you say can be used against you!

Funny, Witty, Snarky Pharmaguy Memes About Pharma

The original, pre-internet definition of a meme is, “an element of a culture on system of behavior that may be considered to be passed...

Defining “Patient Centricity”

Patient Centricity used to be a buzzword in that it was often mentioned but seldom practiced by pharma companies. A lot of progress has been...

PinUp: Pharma’s Reputation, Patient Centricity, and the Civil War Over the Price of Drugs,...

Welcome to the June 2, 2017, issue of Pharma Industry News Update (aka PinUp). Patient Centricity used to be a buzzword in that it was often mentioned but seldom practiced by pharma companies. A lot of progress has been made in the past years to achieve patient centricity, but not all drug companies have had much success. Unfortunately, that has had a negative impact on the industry's reputation.

Pharma’s Reputation Depends on Who You Ask

Depending on who you ask, the drug industry's reputation is at an all-time low (read, for example, "Pharma’s Rep Among Patient Groups Sinks to...

PinUp: Drug Approvals Up, Patient Engagement Solutions, Facebook Seeks More Pharma Ads, more…

Welcome to the May 30, 2017, issue of Pharma Industry News Update (aka PinUp). The #FDA is approving new drugs at a rapid pace in 2017 compared to 2016 and Facebook is courting #pharmaceutical brand advertisers. Coincidence?

FDA Has Many Hurdles to Overcome in its Effort to Stem the Current Opioid...

The FDA has made many efforts to deal with the current opioid addiction crisis. The latest is the establishment of a "Opioid Policy Steering...

PinUp: New FDA Commissioner Plans “More Forceful” Steps to Stem Opioid Addiction Crisis, More…

Welcome to the May 26, 2017, issue of Pharma Industry News Update (aka PinUp). The FDA has a lot of hurdles to overcome in its effort to stem the current opioid addiction epidemic it helped to create.

PinUp: Califf and FDA Embrace Silicon Valley – Will It Bring Better mHealth Apps...

Welcome to the May 23, 2017, issue of Pharma Industry News Update (aka PinUp).