DTC Advertising Archives - Page 12 of 36 - Pharma Marketing Network

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Did Pharma Online Ad Spending Increase 50% in First Half of...

Pharma Guy - October 12, 2012

Lilly Overtakes Pfizer as Biggest DTC Advertising Spender!

Pharma Guy - August 15, 2012

“The Crowd is My Only Drug,” Says GSK Olympics Anti-Doping DTC...

Pharma Guy - July 16, 2012

JNJ Attempts YouTube Humor to Promote a DTC Advertising Goal

Pharma Guy - July 16, 2012

Drug Ads & Coupons: Who’s the Decider? The Patient, the Physician,...

Pharma Guy - June 27, 2012

AZ Posts “Reminder Drug Ad” to Its Corporate Blog

Pharma Guy - May 29, 2012

Shire Seeks to Maintain YouTube “Loophole” in FDA’s Draft Guidelines for...

Pharma Guy - May 23, 2012

Sanofi Says Proposed FDA DTC Guidelines Would Effectively Kill TV Drug...

Pharma Guy - May 22, 2012

PhRMA Demands that FDA “Cabin” Its Discretion to Regulate DTC Ads

Pharma Guy - May 21, 2012

As Pharma Spends More on Digital, External Digital Agencies Receive Poor...

Pharma Guy - April 25, 2012

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