Will Obama Eliminate the Advertising Business-Tax Deduction to Cover His Bailout Nut?
The advertising industry is worried that it will "foot the bill" for President-elect Barack Obama's huge stimulus plan and huge budget deficit, according to...
FDA’s New “Good Reprint” Guidance: Off-Label Promotion to Docs is Now Virtually Unregulated
The FDA just issued new guidance on the the distribution to physicians of medical journal articles (reprints) on "unapproved new uses of approved drugs"...
CBI’s 3rd Annual Medical Science Liaison Skill Building and Management Summit
Innovative Tools and Tactical Team Strategies for Enhancing the MSL Role and Building Compliant and Effective Peer-to-Peer Relationships
Wolf(e) at DTC Piggy’s Door Huffing and Puffing
I don't know if it's the economy, lack of new drugs, or the new political climate, but 2009 is shaping up to be the...
Country Music Superstar Judds Corner the Pharma Celebrity Market!
Country music superstars Naomi Judd and her daughter Wynonna Judd have cornered the pharma celebrity marketplace -- at least for now.Jim Edwards reports that...
Emerging Search Engine Technology Drives Digital Integration
Search engine technology is rapidly advancing and your search engine marketing (SEM) strategy can no longer be focused solely on driving people to a...
Free Health Speech – Marketers, Reach for Your Gun!
"Well-intentioned measures can go very wrong. Time to call out the disturbing hypocrisy directed at healthcare marketers." -- Dmitriy Kruglyak, Trusted.MD NetworkAfter reading a...
“Corporate Blog” is an Oxymoron
"Corporate Blog" is as much an oxymoron as "Jumbo Shrimp," "Military Intelligence," and "Safe Drugs" (I welcome your best pharma oxymoron in comments to...
Pharmalot Nevermore
I was sorry to hear that Ed Silverman "took the money and ran" in a buyout deal with the Newark Star Ledger and will...
New Year’s Resolutions for Pharma Marketers
My #1 New Year's Resolution is to stop telling pharmaceutical marketers what to do all the time.Now, here's my list of resolutions for pharma...
