Can You Find Reputable Canadian Drugs Online?
An interview with Cary Byrd, founder of eDrugSearch.com, an online Rx search site and blog.
Nominate Me to the 100 List of Most Inspiring People!
It's that time of year again! PharmaVoice is accepting nominations for its "list" of the 100 most inspiring people.Instead of nominating your lousy boss,...
Takeda – Fire These Guys!
I finally get to see who's behind the Rozerem ads!If there were any justice in this world and if the Takeda marketing team had...
Call for a Rozerem Prescription Boycott!
ATTENTION PHYSICIANS!This is a call for an immediate Rozerem prescription boycott! Dear Doctor:You undoubtedly are aware of the sleep aid drug Rozerem marketed by...
Back to School for Takeda, Rozerem, and Abe Lincoln!
FDA has sent Takeda a warning letter -- actually an "untitled" letter (merely a slap on the wrist) -- regarding it's Rozerem "reminder ads."...
Innerstate Private Screening: Philadelphia Style
I spent the whole day yesterday in Philadelphia attending CBI's 6th Annual eMarketing for the Pharmaceutical Industry conference and a private screening of the...
Are All Pharma Bloggers Biased Against the Industry?
Well, no! Duh! There are some blogs out there that are very supportive. But how supportive or critical are individual blogs in the pharma...
6th Annual eMarketing for the Pharmaceutical Industry
Design Targeted and Interactive Search Engine and Online Marketing Campaigns to Influence Physician and Consumer Behavior
Drug Safety – A Mere Asterisk to the FDA
What's in an "*"?That's the FDA's chosen method of identifying drugs that have an "active safety alert." These asterisk'd entries can be found via...
Pharma Marketing Sitcoms as Brand Extensions
ABC said Friday it had ordered a pilot for a comedy, tentatively titled "Cavemen," that features the characters used in a series of ads...
