Pharma Marketing Network

When public corporations break the law or act deceptively, it is often the small investor who pays the price. This was clearly evident in...

When Vioxx was first pulled off the market, I suggested that this would lead to what I termed a "Me-Too Drug Domino Effect" in...

Drug companies are among the biggest givers of aid to tsunami victims. Pfizer will donate $10 million to local and international relief organizations operating...

The members of the PHARMA-MKTING online discussion forum are having their second annual networking get-togethr to exchange business cards and enjoy some good food and drinks in a relaxed atmosphere.

Pharma Marketing News is the periodic newsletter of the Pharma Marketing Network (www.pharma-mkting.com). It is packed with facts, opinions, and case studies based upon interviews with experts in the field of pharmaceutical marketing. Highlights of presentations from industry conferences, contact lists for experts consulted, and links to references help susbcribers keep up to date on best practices and network with their peers.

Pharma Marketing News is the monthly e-newsletter of the Pharma Marketing Network (www.pharma-mkting.com). It is packed with facts, opinions, and case studies based upon interviews with experts in the field of pharmaceutical marketing. Highlights of presentations from industry conferences, contact lists for experts consulted, and links to references help susbcribers keep up to date on best practices and network with their peers.

Special holiday offer on special supplements: eDetailing and SFE.

This Special Supplement to Pharma Marketing News brings together in one convenient document several topics and case studies on gaining physician access and marketing to physicians.

This Special Supplement to Pharma Marketing News brings together in one convenient document several topics and case studies on eDetailing and ePromotion to physicians.

This Special Supplement to Pharma Marketing News brings together in one convenient document several topics and case studies on eDetailing and ePromotion to physicians.