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DTC Not As Dead As We Thought… But Digital Ad Spending...

Pharma Guy - April 2, 2013

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Abbott’s Anti-Biosimilar Stance is Anti-Consumer

Pharma Guy - June 22, 2012

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Lipitor R.I.P. Infographic

Pharma Guy - May 12, 2012

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Pfizer Throws In the Lipitor Marketing Towel. Repercussions in Job Market...

Pharma Guy - May 10, 2012

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What’s Right Rx for Pharma Industry’s Survival?

Pharma Guy - April 5, 2012

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Lipitor Won’t Go Gentle Into that Good Generic Night

Pharma Guy - November 2, 2011

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Double-Dip Viagra Patent Means No Recession for Pfizer

Pharma Guy - August 16, 2011

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Will Avandia Failure Lead to More Closely Supervised Clinical Studies and...

Pharma Guy - September 7, 2010

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Pharm Exec Encourages Drug Industry to be More Daring?

Pharma Guy - January 14, 2009

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AAP Guidelines May Help Extend the Patent Life of Lipitor

Pharma Guy - July 7, 2008

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The Pharma Marketing Network® was established in 2003 by John Mack (aka Pharmaguy). Our ongoing mission is to foster a community for the pharmaceutical and healthcare marketing ecosystem designed to understand the challenges and trends of today, while collaborating to shape the future.

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