FDA Hears Results of Two Different Off-Label Surveys of Consumers at Recent Public Hearing
At the recent Part 15 FDA hearing on off-label promotion (see here) results from two different consumer/patient surveys were presented. The first was presented...
What is “Truthful and Non-misleading?” That is the Question FDA Must Answer to Allow...
Yesterday, I attended and presented at FDA's Public Hearing on drug company communications regarding unapproved uses of drugs. My presentation had to do with...
PinUp: Off-label Promotion Opinions, Apps for Trial Recruitment, Selling Cures, More…
Welcome to the November 8, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
This Little Piggy… A New Pharma Nursery Rhyme
I attended the 10th Annual Digital Pharma East conference in Philadelphia last week. One of the highlights for me was the "after party" hosted...
PinUp: Betaseron Facebook Ad, New Breed of CEO, Too Much Tech for Pharma to...
Welcome to the November 1, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
The Pharma Digital Health Accelerator Club
My friend Fard Johnmar, founder and president of Enspektos, recently identified a few issues facing the drug industry as it tries keep up with...
FDA Will Apply the “Uncanny Valley” Hypothesis to Test the “Eeriness” of Animated Characters...
AbbVie, Astrazeneca, Eli Lilly, GSK, Merck, Regeneron Pharmaceuticals, plus others have submitted comments to the FDA regarding its plans to research animated spokes-characters in...
PinUp: Featuring SM Innovation, GSK Quits U.S. HPV Market, Sarepta Approval Not a Model...
Welcome to the October 25, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
Meet Me at FDA Public Hearing on Off-Label Promotion on November 9, 2016
I will be Speaking at FDA's Part 15 hearing on "Manufacturer Communications Regarding Unapproved Uses of Approved or Cleared Medical Products" on 9 November,...
PinUp: software-as-a-drug (SaaD), Mobile Merck Manual, Latifah for Entresto, eDetailing Comeback? More…
Welcome to the October 18, 2016, issue of Pharma Industry News Update (aka PinUp). PinUp is published every Tuesday and Friday as part of your Pharma Marketing News subscription service. It features curated pharma industry news and views of topical interest from a variety of sources.
