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Tag: DTC Advertising
Get a DTC Check Up!
Pharma Guy
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March 6, 2009
4
Economy Down, Insomnia & Depression Up. Result: Fewer Ads Needed to...
Pharma Guy
-
March 6, 2009
6
Mr. Mucus Turns Bigger and Badder
Pharma Guy
-
March 5, 2009
1
FDA Warns GSK About Enlarged Avodart Ad Imagery
Pharma Guy
-
February 25, 2009
2
Where’s Da Wabbit (Abe and Beaver too)?
Pharma Guy
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February 16, 2009
3
My 2009 DTC Ad Spending Prediction is Now Conventional Wisdom
Pharma Guy
-
February 13, 2009
1
Are FDA Penalties No Longer a “Slap on the Wrist?”
Pharma Guy
-
February 13, 2009
1
BMS’s “Oh, Yes I Can!” Ad is Reminescent of Obama’s “Yes...
Pharma Guy
-
February 13, 2009
0
Which Way Will DTC Wind Blow?
Pharma Guy
-
January 30, 2009
3
Let’s Focus on Effectiveness, Not Dollars Spent as a Measure of...
Pharma Guy
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January 23, 2009
6
1
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