DTC Advertising Archives - Page 8 of 36 - Pharma Marketing Network

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Where’s the DTC Ads for Prophylactic Use of Truvada? Gilead, Support...

Pharma Guy - May 15, 2014

Mickelson’s PGA Standing vs. Enbrel’s DTC Spending

Pharma Guy - April 12, 2014

The Top 20 DTC Ad Spenders in 2013 Virtually Ignored Digital

Pharma Guy - April 11, 2014

Is Online Pharma DTC Ad Spend Continuing Its Downward Slide?

Pharma Guy - April 2, 2014

Do TV DTC Ads Overstate Rx Drug Risks? FDA May Make...

Pharma Guy - February 18, 2014

DTC Melee–a-Trois: Pradaxa, Xarelto, and Eliquis. Women Only Marginally Involved.

Pharma Guy - January 24, 2014

What Makes a “Memorable” DTC Ad? The Restasis Case Study

Pharma Guy - January 10, 2014

PBAfacts.com: No Laughing Matter

Pharma Guy - December 31, 2013

Pharmaguy’s Predictions for 2014

Pharma Guy - December 30, 2013

Pharma TV Ads Shouldn’t Drop the “F Bomb,” Says Expert. I...

Pharma Guy - November 22, 2013

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