Accountability: Imported vs. Domestic
A few days ago, I posted a PhRMA Intern! Adventure focused on drug importation from Canada. In that post I questioned the Terrorist Card...
Free lunch for patients! Why not?
A story appeared recently in the New York Times about the pharmaceutical industry practice of providing free lunches to physicians and their staffs (see...
PhRMA Intern Tackles Terrorists!
Yes, it's PhRMA Intern! Strange visitor from an Ivy League school who came to PhRMA with powers and ability far beyond those of Ken...
Generics: Physicians Less Informed than Consumers!
"Only your doctor can tell you if is right for you." is a phrase often seen in brand DTC (direct to consumer) print...
Rules of Engagement
I just made one small entry into Wikipedia -- the free online encyclopedia to which anybody with an Internet connection can contribute. It is...
Pharmaceutical Product Launch
Driving forces and joint cross functional efforts for a successful global launch
Lunesta, a Sleeping Dog
Well, well, well. Sepracor, the pharmaceutical company that we love to hate for reneging on its pledge to comply with PhRMA's Guiding Principles for...
PhRMA Intern vs. the Pharma PR Agency!
Yes, it's PhRMA Intern! Strange visitor from an Ivy League school who came to PhRMA with powers and ability far beyond those of Ken...
Fear & Loathing in Bethesda
The Union of Concerned Scientists (UCS) recently released survey results from 997 FDA scientists that demonstrate pervasive and dangerous political influence of science at...
A Milestone Is Reached!
This week marks a milestone for Pharma Marketing Blog: The 200th post since this blog was started in January 2005 was made on Tuesday...
